Wife Strength is the brainchild of behavioral scientist and relationship expert, Dr. Gino Collura (Dr. G). The author of Seven Layers of Successful Relationships, Dr. G has been sought after by Corporations, First Responders, the United States Military and Faith Based Communities to help women and men navigate the complexities of relationships. A former college professor of Human Behavior, Dr. G has spent decades understanding the intricacies and complexities of relationships with individuals from all walks of life. Over the last ten years, Dr. G has come across fundamental challenges that women are faced with in relationships and has worked with a team of fellow experts to produce a roadmap for more fulfilling relationships.

Dr. G and his colleagues rooted Wife Strength in the pillar belief that a small daily dose of behavioral insight is more rewarding and impactful than big doses received once a week or every couple of weeks (like therapy). Modern demands are many and the need to condition yourself on a daily basis has proven to be more effective. This is where “operant conditioning” really shines for us. Conditioning you with a daily message that is designed to produce positive rewards in your relationships allow for dopamine, serotonin, and oxytocin levels to increase in your brain. These neurohormones feel good for you and they feel good for your partner and we want to increase their prevalence. This is how a new “normal” is created in your relationship that is healthy, positive and productive.